Yep, I did it. I binge watched Veronica Mars. But this time, I had what some would refer to as a valid reason.
Some of you know that my day job is running my own PR company for authors. One of the clients I’m a PA for, Amber Lynn Natusch, has a new YA Crime Noir series coming out with Tor Teen in 2018. In discussing her new marketing strategy (all her previous work is adult, not YA), she suggested collecting Veronica Mars memes for sharing as her series is in a similar vein. She felt that reaching out to VM fans would be a good jumping point for building her new reader audience. Since I’d never seen VM, I confessed that the memes would be kind of lost on me as the references are nothing I would understand. We ended up settling on a plan for me to pull any VM memes I could find, and Amber would have to go through the file and pick out the good ones that VM fans would appreciate.
This wasn’t the first time Amber mentioned VM to me. She has been telling me for a while now that I would love it and should totally watch it. Her exact words were “Veronica Mars is my spirit animal.” Until chatting with Amber, I had no clue it was a “normal” show (I watch a lot of paranormal/supernatural scifi). I had no idea that it was about a teenage detective. And while we’re being honest, I wasn’t 100% sure I’d even like it.
Rather than blindly pulling memes for Amber to later sift through, I decided to finally give it a try. I figured it would be better for me to experience the show and, in a way, get to know the audience I was going to be trying to locate for her in the next year and a half.
After watching the series, the 12-minute short, and the movie, I totally get it. The main character isn’t perfect. She’s good at what she does, but like all teenage girls, she doesn’t always come out on top. She’s witty but not highbrow.
Pure snark and sass.
She lives surrounded by the height of California luxury, but she’s also content with her own lifestyle and doesn’t exactly spend her time pining for a different destiny. Despite the glamorous setting of the story, Veronica is easy for the audience to relate to from episode one….
Keep reading for my season-by-season thoughts. 😉